What marketing tactica should you follow for your indie game?

An interesting article with some insights and tips on how to apply marketing the process of discovering your game.

nowadays when you are developing a game marketing should be one of the first on. But most of the times we don’t actually know how to do it, there is a bunch of litterature about marketing but applying those concepts can be complex and confusing for people just starting out at marketing.

The following article is very interesting because it takes a very pragmatic approach to the marketing process.

https://mailchi.mp/755a1387233d/what-marketing-tactics-should-you-actually-focus-on?e=b455e11b82